Netflix Banner Ad

june 13, 2006

Netflix Ad
This falls into the "We're Trying To Monetize Everything" category. I think the huge banner ad on Netflix is pretty distracting and unattractive. It really takes away from the appeal of the Netflix site.  First, I don't go to the theatres to watch movies anymore.  Why?  Because I can wait and watch the rental from Netflix.  So this ad does nothing for me but waste bandwidth.  Second, there is no way to opt-out of seeing this huge ad on the site.  Netflix should let me opt-out.  Sure, I don't spend a lot of time on the site, but what time I spend there as a subscriber, I should be able to do it without having to see this ad.  Bad Netflix, Bad.  This comes pretty close to being as bad as Netflix's throttling policy.